About

Thien Cheong was founded in 1955 by the late Mr Foong Chek Lung. With his passion and determination to succeed, the business grew from its humble beginnings of selling from door to door, to a manufacturing plant today. Thien Cheong prides itself in producing a wide range of beans and peanuts of the best quality and yumminess. The star of the brand is none other than the famous
PoPo Fish Muruku!

Our Outlook

  • To position Thien Cheong snacks as the preferred choice of “all-time snack”.
  • To foster trusting and lasting relationships amongst suppliers, distributors and customers.
  • To bring out the best in snacking by creating happy, memorable and inspiring moments.

Our Beliefs

  • Product driven and customer centric.
  • Quality, affordability and accessibility.
  • Satisfaction guaranteed.

Our Standards

At Thien Cheong, we take very careful steps in the selection of ingredients, storage, processing, packing and distribution to ensure that only snacks of the good quality reach the hands (and tummies) of our customers.

Our Commitments

No efforts were spared in the making of our best-selling PoPo Fish Muruku, and we strive to do the same when it comes to improving existing products and developing new ones for local and international taste buds.

About

Thien Cheong was founded in 1955 by the late Mr Foong Chek Lung. With his passion and determination to succeed, the business grew from its humble beginnings of selling from door to door, to a manufacturing plant today. Thien Cheong prides itself in producing a wide range of beans and peanuts of the best quality and yumminess. The star of the brand is none other than the famous
PoPo Fish Muruku!

Our Outlook

  • To position Thien Cheong snacks as the preferred choice of “all-time snack”.
  • To foster trusting and lasting relationships amongst suppliers, distributors and customers.
  • To bring out the best in snacking by creating happy, memorable and inspiring moments.

Our Beliefs

  • Product driven and customer centric.
  • Quality, affordability and accessibility.
  • Satisfaction guaranteed.

Our Standards

At Thien Cheong, we take very careful steps in the selection of ingredients, storage, processing, packing and distribution to ensure that only snacks of the good quality reach the hands (and tummies) of our customers.

Our Commitments

No efforts were spared in the making of our best-selling PoPo Fish Muruku, and we strive to do the same when it comes to improving existing products and developing new ones for local and international taste buds.

Our Story

1950s

The late Mr Foong Chek Lung founded Thien Cheong as a small company importing household products and flavour enhancer sold under the brand name “Ve-Hoe”. Mr Foong conducted his business personally by selling from door to door.

1960s

Thien Cheong’s business grew from product distribution to processing of pickles such as mango, papaya and turnip.

1970s

With the help of modern machinery, food production became more hygienic and systematic. Thien Cheong ventured into processing of anchovy (ikan bills) and making of PoPo Fish Muruku.

1980s

Thien Cheong started producing a selections of high quality beans, peanuts and snacks in different flavours.

1990s

Thien Cheong embarked on overall upgrading of our food production facilities.

2000s

With HALAL and MeSTI certification, the emphasis on food safety and production protocols becomes even more important as Thien Cheong grew to serve an ever expanding customer base.

Beyond 2020's

With increasing business demands, Thien Cheong is in the process of expansion and relocation to a new plant in accord with the Green Building Index certification.

Our Story

1950s

The late Mr Foong Chek Lung founded Thien Cheong as a small company importing liquid detergent, and flavour enhancer sold under the brand name “Ve-Hoe”. Mr Foong conducted his business personally by selling from door to door.

1960s

Thien Cheong’s business grew from product distribution to processing of pickles such as mango, papaya and turnip.

1970s

With the help of modern machinery, food production became more hygienic and systematic. Thien Cheong ventured into processing of anchovy (ikan bills) and making of PoPo Fish Muruku.

1980s

Thien Cheong started producing a selection of high quality beans, peanuts and snacks in different flavours.

1990s

Thien Cheong embarked on overall upgrading of our food production facilities.

2000s

With HALAL certification, the emphasis on food safety and production protocols becomes even more important as Thien Cheong grew to serve an ever expanding customer base.

2010s

With increasing business demands, Thien Cheong is in the process of expansion and relocation to a new plant in accord with the Green Building Index certification.

Products

This beloved snack of Malaysians is crunchy and full of flavours! PoPo Muruku comes in its original pea recipe seasoned with herbs and spices. It is an all-time snack for any occasion and can be enjoyed by people of all ages.

Popo Fish Muruku Original

3121F

65gm X 10's X 6 outers

3121J

18gm X 30's X 10 outers

3121H

12gm X 10's X 36 outers

3121K

12gm X 30's X 20 outers

3121A

12gm X 8's X 60 outers

Popo Seaweed Muruku
 

3122F

65gm X 10's X 6 outers

3122IA

18gm X 6's X 36 outers

3122J

18gm X 30's X 10 outers


3122-800

800gm X 16's

Popo Sweet & Spicy Muruku
 

3131F

65gm X 10's X 6 outers

3131K

12gm X 30's X 20 outers

3131A

12gm X 8's X 60 outers

Popo Spicy
Chicken Flavoured Muruku

3139K

12gm X 30's X 20 outers

 

 

Products

This beloved snack of Malaysians is crunchy and full of flavours! PoPo Muruku comes in its original pea recipe seasoned with herbs and spices. It is an all-time snack for any occasion and can be enjoyed by people of all ages.

Popo Fish Muruku Original

3121F

65gm X 10's X 6 outers

3121J

18gm X 30's X 10 outers

3121H

12gm X 10's X 36 outers

3121K

12gm X 30's X 20 outers

3121A

12gm X 8's X 60 outers

Popo Seaweed Muruku
 

3122F

65gm X 10's X 6 outers

3122IA

18gm X 6's X 36 outers

3122J

18gm X 30's X 10 outers


3122-800

800gm X 16's

Popo Sweet & Spicy Muruku
 

3131F

65gm X 10's X 6 outers

3131K

12gm X 30's X 20 outers

3131A

12gm X 8's X 60 outers

Popo Spicy
Chicken Flavoured Muruku

3139K

12gm X 30's X 20 outers

 

 

Our beans and nuts are sourced from around the world for their authentic taste. All beans and nuts go through a series of stringent selection and preparation before they reach our customers. They are available in original, spicy and coated flavours.

Shandong Peanuts

3006A

12gm X 12's X 24 outers

3006B

12gm X 36's X 12 outers

Garlic Green Peas

3030A

15gm X 12's X 24 outers

3030B

15gm X 36's X 12 outers

Curry Sesame Groundnuts

3022YA

18gm X 12's X 24 outers

3022YB

18gm X 36's X 12 outers

BBQ Shandong Peanuts

3025B

12gm X 36's X 12 outers

Mixed Nuts

3007B

15gm X 36's X 12 outers

Our beans and nuts are sourced from around the world for their authentic taste. All beans and nuts go through a series of stringent selection and preparation before they reach our customers. They are available in original, spicy and coated flavours.

Shandong Peanuts

3006A

12gm X 12's X 24 outers

3006B

12gm X 36's X 12 outers

Garlic Green Peas

3030A

15gm X 12's X 24 outers

3030B

15gm X 36's X 12 outers

Curry Sesame Groundnuts

3022YA

18gm X 12's X 24 outers

3022YB

18gm X 36's X 12 outers

BBQ Shandong Peanuts

3025B

12gm X 36's X 12 outers

Mixed Nuts

3007B

15gm X 36's X 12 outers

We strive to satisfy all our customers’ needs so we are offering bulk buyers Flexi Packs of 2kg, 3kg, 5kg and 6kg. Customers can choose between metallised or nylon bag as packing material. Please contact us for more details.

3001
Cocoa
Peanuts

3002
Roasted
Chick Peas

3003
Deep Fried
Chick Peas

3004
Green
Peas

3005
Shandong
Peanuts

3006
Shandong
Peanuts (Dry)

3007
Assorted
Nuts

3008
Yellow
Dhall

3009
Fish-Flavoured
Peanuts

3010
Whole Broad
Beans

3011
Peeled Broad
Beans

3013
Chicken-Flavoured
Peanuts

3015
Deep Fried
Peanuts

3016
Curry
Chick Peas

3017
Curry
Broad Beans

3019
Curry
Yellow Dhall

3020
Curry
Green Peas

3021
Curry
Peanuts

3022Y
Curry Sesame
Groundnuts

3025
BBQ Shandong
Peanuts

3111
Partly-Husked
Musambi

3112
Musambi
 

3120
Fish
Muruku

3122
Seaweed
Muruku

3131
Sweet & Spicy
Muruku

3139
Spicy Chicken-
Flavoured Muruku

3149
Chicken-
Flavoured Muruku

3151
Spiced
Muruku

3001
Cocoa
Peanuts

3002
Roasted
Chick Peas

3003
Deep Fried
Chick Peas

3004
Green
Peas

3005
Shandong
Peanuts

3006
Shandong
Peanuts (Dry)

3007
Assorted
Nuts

3008
Yellow
Dhall

3009
Fish-Flavoured
Peanuts

3010
Whole Broad
Beans

3011
Peeled Broad
Beans

3013
Chicken-Flavoured
Peanuts

3015
Deep Fried
Peanuts

3016
Curry
Chick Peas

3017
Curry
Broad Beans

3019
Curry
Yellow Dhall

3020
Curry
Green Peas

3021
Curry
Peanuts

3022Y
Curry Sesame
Groundnuts

3025
BBQ Shandong
Peanuts

3111
Partly-Husked
Musambi

3112
Musambi
 

3120
Fish
Muruku

3122
Seaweed
Muruku

3131
Sweet & Spicy
Muruku

3139
Spicy Chicken-
Flavoured Muruku

3149
Chicken-
Flavoured Muruku

3151
Spiced
Muruku

Contact

THIEN CHEONG SDN BHD (363003-K)

11 - 11A & 15 Jalan Perusahaan Ringan 1
Kawasan Industri Ringan Mak Mandin
13400 Butterworth
Pulau Pinang MALAYSIA

T +604 - 332 5555 / 332 7777
F +604 - 332 6666
E tcsbsnacks@yahoo.com

Email Us

Copyright © 2010 - 2018 Thien Cheong Sdn. Bhd. All Rights Reserved.