About
Thien Cheong was founded in 1955 by the late Mr Foong Chek Lung. With his passion and determination to succeed, the business grew from its humble beginnings of selling from door to door, to a manufacturing plant today. Thien Cheong prides itself in producing a wide range of beans and peanuts of the best quality and yumminess. The star of the brand is none other than the famous
PoPo Fish Muruku!
Our Outlook
- To position Thien Cheong snacks as the preferred choice of “all-time snack”.
- To foster trusting and lasting relationships amongst suppliers, distributors and customers.
- To bring out the best in snacking by creating happy, memorable and inspiring moments.
Our Beliefs
- Product driven and customer centric.
- Quality, affordability and accessibility.
- Satisfaction guaranteed.
Our Standards
At Thien Cheong, we take very careful steps in the selection of ingredients, storage, processing, packing and distribution to ensure that only snacks of the good quality reach the hands (and tummies) of our customers.
Our Commitments
No efforts were spared in the making of our best-selling PoPo Fish Muruku, and we strive to do the same when it comes to improving existing products and developing new ones for local and international taste buds.
About
Thien Cheong was founded in 1955 by the late Mr Foong Chek Lung. With his passion and determination to succeed, the business grew from its humble beginnings of selling from door to door, to a manufacturing plant today. Thien Cheong prides itself in producing a wide range of beans and peanuts of the best quality and yumminess. The star of the brand is none other than the famous
PoPo Fish Muruku!
Our Outlook
- To position Thien Cheong snacks as the preferred choice of “all-time snack”.
- To foster trusting and lasting relationships amongst suppliers, distributors and customers.
- To bring out the best in snacking by creating happy, memorable and inspiring moments.
Our Beliefs
- Product driven and customer centric.
- Quality, affordability and accessibility.
- Satisfaction guaranteed.
Our Standards
At Thien Cheong, we take very careful steps in the selection of ingredients, storage, processing, packing and distribution to ensure that only snacks of the good quality reach the hands (and tummies) of our customers.
Our Commitments
No efforts were spared in the making of our best-selling PoPo Fish Muruku, and we strive to do the same when it comes to improving existing products and developing new ones for local and international taste buds.
Our Story
1950s
The late Mr Foong Chek Lung founded Thien Cheong as a small company importing household products and flavour enhancer sold under the brand name “Ve-Hoe”. Mr Foong conducted his business personally by selling from door to door.
1960s
Thien Cheong’s business grew from product distribution to processing of pickles such as mango, papaya and turnip.
1970s
With the help of modern machinery, food production became more hygienic and systematic. Thien Cheong ventured into processing of anchovy (ikan bills) and making of PoPo Fish Muruku.
1980s
Thien Cheong started producing a selections of high quality beans, peanuts and snacks in different flavours.
1990s
Thien Cheong embarked on overall upgrading of our food production facilities.
2000s
With HALAL and MeSTI certification, the emphasis on food safety and production protocols becomes even more important as Thien Cheong grew to serve an ever expanding customer base.
Beyond 2020's
With increasing business demands, Thien Cheong is in the process of expansion and relocation to a new plant in accord with the Green Building Index certification.
Our Story
1950s
The late Mr Foong Chek Lung founded Thien Cheong as a small company importing liquid detergent, and flavour enhancer sold under the brand name “Ve-Hoe”. Mr Foong conducted his business personally by selling from door to door.
1960s
Thien Cheong’s business grew from product distribution to processing of pickles such as mango, papaya and turnip.
1970s
With the help of modern machinery, food production became more hygienic and systematic. Thien Cheong ventured into processing of anchovy (ikan bills) and making of PoPo Fish Muruku.
1980s
Thien Cheong started producing a selection of high quality beans, peanuts and snacks in different flavours.
1990s
Thien Cheong embarked on overall upgrading of our food production facilities.
2000s
With HALAL certification, the emphasis on food safety and production protocols becomes even more important as Thien Cheong grew to serve an ever expanding customer base.
2010s
With increasing business demands, Thien Cheong is in the process of expansion and relocation to a new plant in accord with the Green Building Index certification.
This beloved snack of Malaysians is crunchy and full of flavours! PoPo Muruku comes in its original pea recipe seasoned with herbs and spices. It is an all-time snack for any occasion and can be enjoyed by people of all ages.
This beloved snack of Malaysians is crunchy and full of flavours! PoPo Muruku comes in its original pea recipe seasoned with herbs and spices. It is an all-time snack for any occasion and can be enjoyed by people of all ages.
Popo Fish Muruku Original
3121F
65gm X 10's X 6 outers
3121J
18gm X 30's X 10 outers
3121H
12gm X 10's X 36 outers
3121K
12gm X 30's X 20 outers
3121A
12gm X 8's X 60 outers
Popo Seaweed Muruku
3122F
65gm X 10's X 6 outers
3122IA
18gm X 6's X 36 outers
3122J
18gm X 30's X 10 outers
3122-800
800gm X 16's
Popo Sweet & Spicy Muruku
3131F
65gm X 10's X 6 outers
3131K
12gm X 30's X 20 outers
3131A
12gm X 8's X 60 outers
Popo Spicy
Chicken Flavoured Muruku
3139K
12gm X 30's X 20 outers
Our beans and nuts are sourced from around the world for their authentic taste. All beans and nuts go through a series of stringent selection and preparation before they reach our customers. They are available in original, spicy and coated flavours.
Our beans and nuts are sourced from around the world for their authentic taste. All beans and nuts go through a series of stringent selection and preparation before they reach our customers. They are available in original, spicy and coated flavours.
We strive to satisfy all our customers’ needs so we are offering bulk buyers Flexi Packs of 2kg, 3kg, 5kg and 6kg. Customers can choose between metallised or nylon bag as packing material. Please contact us for more details.
3001
Cocoa
Peanuts
3002
Roasted
Chick Peas
3003
Deep Fried
Chick Peas
3004
Green
Peas
3005
Shandong
Peanuts
3006
Shandong
Peanuts (Dry)
3007
Assorted
Nuts
3008
Yellow
Dhall
3009
Fish-Flavoured
Peanuts
3010
Whole Broad
Beans
3011
Peeled Broad
Beans
3013
Chicken-Flavoured
Peanuts
3015
Deep Fried
Peanuts
3016
Curry
Chick Peas
3017
Curry
Broad Beans
3019
Curry
Yellow Dhall
3020
Curry
Green Peas
3021
Curry
Peanuts
3022Y
Curry Sesame
Groundnuts
3025
BBQ Shandong
Peanuts
3111
Partly-Husked
Musambi
3112
Musambi
3120
Fish
Muruku
3122
Seaweed
Muruku
3131
Sweet & Spicy
Muruku
3139
Spicy Chicken-
Flavoured Muruku
3149
Chicken-
Flavoured Muruku
3151
Spiced
Muruku
3001
Cocoa
Peanuts
3002
Roasted
Chick Peas
3003
Deep Fried
Chick Peas
3004
Green
Peas
3005
Shandong
Peanuts
3006
Shandong
Peanuts (Dry)
3007
Assorted
Nuts
3008
Yellow
Dhall
3009
Fish-Flavoured
Peanuts
3010
Whole Broad
Beans
3011
Peeled Broad
Beans
3013
Chicken-Flavoured
Peanuts
3015
Deep Fried
Peanuts
3016
Curry
Chick Peas
3017
Curry
Broad Beans
3019
Curry
Yellow Dhall
3020
Curry
Green Peas
3021
Curry
Peanuts
3022Y
Curry Sesame
Groundnuts
3025
BBQ Shandong
Peanuts
3111
Partly-Husked
Musambi
3112
Musambi
3120
Fish
Muruku
3122
Seaweed
Muruku
3131
Sweet & Spicy
Muruku
3139
Spicy Chicken-
Flavoured Muruku
3149
Chicken-
Flavoured Muruku
3151
Spiced
Muruku
Contact
THIEN CHEONG SDN BHD (363003-K)
11 - 11A & 15 Jalan Perusahaan Ringan 1
Kawasan Industri Ringan Mak Mandin
13400 Butterworth
Pulau Pinang MALAYSIA
T +604 - 332 5555 / 332 7777
F +604 - 332 6666
E tcsbsnacks@yahoo.com
→ Email Us
Copyright © 2010 - 2018 Thien Cheong Sdn. Bhd. All Rights Reserved.